Remove Affiliates Remove Brand Awareness Remove CPL Remove SEO
article thumbnail

What is lead generation?

Lemonads

Lead generation is the whole process to attract more consumers to a business: finding potential buyers and increasing brand awareness. The first step is to increase awareness around your brand, especially among people who could potentially be interested in your brand. What does lead generation mean?

CPL 52
article thumbnail

What is CPA marketing?

Lemonads

CPA marketing is an affiliate marketing business model. It is one of the pricing models available to define the prices of online advertising and affiliate marketing. If you need to read a more detailed explanation of what affiliate marketing is, we suggest you have a look at this article.

CPA 52