Remove Affiliates Remove Banner Remove Electronics Remove Native Advertising
article thumbnail

What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Performance marketing is a digital marketing strategy in which businesses are only charged an advertising fee based on the performance of their advertising campaign. This can include banner ads, photo ads, and video ads. . Native Advertising. Native advertising is sometimes referred to as sponsored advertisements.

article thumbnail

Advertisers Going Native May Be Restless for FTC Input but NAD Gives Some Guidance

All About Advertising Law

There is much anticipation for the FTC’s December 4 workshop on native advertising. Others such as AdAge say these forms of advertising look like the web content on sites where they are found but do not really weave the brand and the content – the higher goal of native advertising.