YieldBird

JUNE 14, 2023

Refreshing ads: Once the refresh interval is reached, the existing ads are replaced with new ads. This process can involve fetching ads from the ad server or ad exchange based on real-time bidding or programmatic advertising algorithms.

Click Through Rate 52

Click Through Rate Viewability Fill rate Ad Inventory 52

YieldBird

JUNE 14, 2023

Refreshing ads: Once the refresh interval is reached, the existing ads are replaced with new ads. This process can involve fetching ads from the ad server or ad exchange based on real-time bidding or programmatic advertising algorithms.

Click Through Rate 52

Click Through Rate Viewability Fill rate Ad Inventory 52

Monetize More

JANUARY 10, 2023

Ad Server Setup: An ad server setup score can be used to assess the overall performance of ad units, including metrics such as ad delivery, ad fill rate, and click-through rate (CTR).

Header Bidding 52

Header Bidding Ad Inventory Click Through Rate Ad Server 52

Monetize More

FEBRUARY 24, 2023

Increase website traffic: The more traffic your website receives, the more ad impressions you can generate, leading to higher RPM rates. Target high-paying ads: Use ad targeting tools to display ads that are relevant to your audience and pay higher rates.

CPM 52

CPM Fill rate Impressions CPC 52

Monetize More

JUNE 22, 2022

A diverse range of ad formats from interstitial, app wall, entry/exit ads to native ads for app developers to increase their ad dollars. 100% fill rate guarantee for publishers’ mobile inventory. Meta Audience Network for Interstitial Ads. How will you benefit from ExoClick’s Interstitial Ad Network?

Ad network 52

Ad network Fill rate Banner CPM 52

Automatad Inc.

NOVEMBER 23, 2023

Data analysis: SSPs analyze user data to understand preferences, behaviors, and demographics, allowing for targeted ad placements. Advanced platforms leverage machine learning algorithms to refine their understanding of user behavior continuously, improving ad targeting accuracy. How Does SSPs Benefit Publishers?

Header Bidding 40

Header Bidding Ad Inventory Ad Exchange Demand Side Platform 40

InMobi

FEBRUARY 12, 2014

Given that the ad unit is now going to blend seamlessly with the content, the importance of ad relevance has never been greater in order to ensure you do not end up annoying the user. Is the ad targeted to the user and takes into account his engagement and usage patterns?

Native Advertising 52

Native Advertising Advertising Click Through Rate Fill rate 52