What Is Programmatic Ad Buying? The Complete Beginner’s Guide 2021 and Beyond
Lemonads
AUGUST 7, 2021
In this article, we will cover the definition of programmatic advertising, how this type of buy ad method works, and the role that different stakeholders play in the ecosystem. What in the World Is Programmatic Ad Buying? Also known as cost-per-mille (CPM), this approach sells off impressions in sets of 1000.
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