Remove Ad Inventory Remove Ad Ops Remove CPM Remove Video Ads
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How Jagran New Media doubled video ad revenue with a managed AdOps service

Martech

“We experienced very high discrepancies between our ad server and the network ad server, which was a consistent issue.”. He wanted to increase video ad revenue by taking full control of Jagran’s video ad serving infrastructure. . Any drops in CPM that occurred were never satisfactorily explained to them.

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Programmatic Direct Advertising — All Publishers Need to Know

Brid.tv

. · Premium Google ADX Demand · Omnichannel Monetization · Rich Selection of Video Ad Formats · Real-Time Performance Tracking · Automated Reporting Start Monetizing How Does Programmatic Direct Work? In other words, the publisher guarantees a certain number of impressions and a certain CPM.

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Server Side Header Bidding & taking the hybrid approach?

Monetize More

This revolutionary technology, which traditionally takes place on the client side/browser, paved the way for publishers to maximize their revenue and generate the most income possible from their programmatic ad inventory. Site speed can become a slow killer in the long term especially with publishers having lots of ad inventory.

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Best Mobile Ad Sizes to implement in 2023 [Don’t miss out]

Monetize More

Let’s take a look at some of the best mobile ad sizes for publishers in 2023 and optimization tips you can start implementing today: The 300×250 ad unit. Web interstitials or full-page web ads. Running into costly errors with mobile ad ops? More mobile ad unit sizes to consider. Interstitial Ads.

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CPM Drop — Potential Causes and Solutions

Brid.tv

While sometimes unavoidable, a CPM drop can be quite detrimental to publisher revenue and can happen for several reasons. Your Ad Density Is Off CPM drops can happen due to the number of ad placements on a website. Your Ad Density Is Off CPM drops can happen due to the number of ad placements on a website.

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20 Best Video Ad Networks for Publishers

Brid.tv

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. . How Do Mobile Ad Networks Work?