Single Grain

MAY 31, 2025

Real-World Impact: The Mail Online Case Study The effects of AI search are already impacting major publishers and advertisers. According to Digiday , Mail Online experienced a dramatic decrease in search traffic and paid ad click-through rates following the launch of Google’s AI Overviews.

Click Through Rate 52

Click Through Rate Conversion Real Estate Search Advertising 52

The Ad Tech Blog

APRIL 1, 2024

These insights not only show the direction of technological advancements but also anticipate changes in the digital advertising landscape: An increase in data privacy regulations will drive the development of new ad tech solutions that prioritize user consent and privacy.

Ad Tech 100

Ad Tech Machine Learning Ad Click Ad Targeting 100

Single Grain

JUNE 5, 2023

Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. of global advertising efforts. for display ads. (

Advertising 52

Advertising Finance CPC Brand Awareness 52