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9 Google Ads Trends You Can’t Ignore in 2021

Single Grain

The ad creatives — i.e., copy, images or videos, and CTA. Bidding — e.g., max CPA or target value/conversion. Location, language and ad scheduling. As a result, advertisers will have an easier time meeting their conversion goals (e.g., Book My Free Google Ads Consultation.

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13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

Creative display ads integrate better into various social media platforms, notably Facebook, Instagram and Snapchat. These social media channels offer limitless opportunities to create eye-catching ads to increase conversions. With numerous social media channels, you have more options than ever to post your video ads.

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What are Privacy-Enhancing Technologies (PET) in AdTech?

Clearcode

Governments have enacted bills such as the General Data Protection Regulation (GDPR) , Digital Markets Act (DMA), and Digital Services Act (DSA) in the European Union, Lei Geral de Proteçao de Dados in Brazil, and the California Consumer Privacy Act (CCPA) in the United States to establish standards for data protection.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brand awareness by 80%. Influencer Marketing Hub ) 56% of Google’s revenue comes from search ads. billion by 2028.