Ad Audience Impressions Pop-Up SEO 
NewProgrammatic
SEPTEMBER 8, 2021
However, opting for popular solutions puts your brand up against a very saturated market. Also, a recent study from HubSpot revealed that the omnipresent pop-up ads are actually the most hated ad format. Pre or mid-roll video ads were a close second with 100% of consumers skipping such ads whenever possible.
Single Grain
FEBRUARY 17, 2020
These days, people want something of value to help them make up their own minds rather than simply being sold a solution (crazy concept, huh?). According to Wistia’s CEO Chris Savage, the company rolled out a $2 million advertising campaign in 2017, netting them more than 43 million impressions. That’s some pretty impressive reach.
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