Ad Audience Education Impressions SEO 
NewProgrammatic
SEPTEMBER 8, 2021
Real-time bidding is actually a mechanism that enables programmatic mass advertising via ad exchange platforms combining both demand-side (DSP) and supply-side platforms (SSPs). Ads can be bought by impression or click in real-time so there is no need for a direct relationship between the advertiser and the publisher.
Single Grain
FEBRUARY 17, 2020
Brand recall is 59% higher for branded content than other digital ads. of internet users have an ad blocker. Branded content delivers value to the consumer by inspiring, educating or informing them. Related Content: Targeting Branded vs. SEO Keywords: Which Should You Focus On? That’s some pretty impressive reach.
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