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How to control Performance Max campaigns

Martech

Feed more timely and more detailed conversion information into the Google AI. Optimize the structured data and feeds that Google uses to generate creatives and match ads to queries. Automation needs space to learn. Here’s a concrete example of machine learning doing a good job for advertisers when it’s not being constrained.

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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

This targeted approach not only increases the chances of the player engaging with the ad but also improves the conversion rates for advertisers. For instance, if a player is stuck on a particular level, advertisers can deliver ads that offer tips or solutions to help the player progress.