Remove A/B Testing Remove Conversion Remove Machine Learning Remove Social Advertising
article thumbnail

8 Enterprise PPC Automation Tools to Level Up Your Ads

Single Grain

The primary tools powering PPC automation are machine learning and artificial intelligence. Machine learning is also integral to predicting future outcomes. Machine learning delivers regular data on your PPC campaign and audience so that advertisers can make any necessary modifications.

article thumbnail

11 Social Media Advertising Trends You Can’t Ignore in 2023

Single Grain

The advertising tactics you used in previous years may not generate the same level of leads and conversions today. In this post, we’ll go through the social media advertising trends that are expected to rise in popularity – and that you should consider adding to your social advertising strategy.

Media 73
article thumbnail

17 Best Paid Media Tools for Marketers

Single Grain

WordStream Advisor is geared towards helping you launch paid media campaigns that offer high click-through, engagement and conversion rates. Whether you are running social ads or paid search or both, this tool helps you optimize your campaigns so you receive the leads, visits, calls and sales to improve your ROI. 3) WordStream Advisor.

Media 127