Martech Series

OCTOBER 25, 2022

Bloomreach, the world’s #1 Commerce Experience Cloud, announced the launch of Contextual Personalization, a new feature from Bloomreach Engagement that allows marketers to tap into the missed revenue opportunities presented by traditional A/B testing. We can’t wait to see what our customers will achieve with this feature.”

A/B Testing 72

A/B Testing Click Through Rate Conversion Rate Machine Learning 72

Martech

OCTOBER 30, 2023

First, the inaugural banner ad appeared on HotWired.com on October 27, featuring an AT&T advertisement. Today, we have machine learning algorithms, AI and a wealth of behavioral data powering hyper-personalized marketing. The result? It makes customers feel understood and valued, fostering lasting brand loyalty.

Conversion Rate 119

Conversion Rate Cookies A/B Testing ROI 119

Martech

SEPTEMBER 25, 2023

Everyone was ecstatic about what looked like a banner year — except the marketing manager, who knew the company could have done even better. Customer behavioral patterns Use AI or machine learning to extract from customer data buying patterns, patterns of returns or patterns of usage. A/B testing. Data imputation.

Marketing 115

Marketing A/B Testing Machine Learning Finance 115

Single Grain

OCTOBER 1, 2019

We often think of conversion rate optimization (CRO) and search engine optimization (SEO) as distinctly different disciplines, or even being in opposition to one another. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: .

SEO 108

SEO Conversion A/B Testing Conversion Rate 108

Single Grain

AUGUST 16, 2023

2) A/B Test: Learning from Failure, Forging Success Accepting your failures is a crucial component of progress in the trade of digital marketing. Enter A/B testing, a technique that enables you to delve into your audience’s thoughts and understand their preferences, activities, and interactions. The outcome?

CPA 52

CPA A/B Testing Machine Learning Conversion 52

Single Grain

FEBRUARY 3, 2020

A/B testing. Unmoderated UX Testing. An unmoderated test involves a user interacting with your product or service in a “real world” environment while being subject to a limited number of tasks or questions. How UX Helps Increase Conversion Rates. A/B Testing. Card sorting.

A/B Testing 131

A/B Testing Pop-Up Retargeting Conversion 131

Single Grain

JULY 8, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. How Machine Learning Is Transforming Content Marketing. The Future of SEO: How AI and Machine Learning Will Impact Content. Click here to download it for free right now!

Agency 106

Agency A/B Testing Machine Learning Conversion 106