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Average Revenue Per Visitor: The money making KPI

Monetize More

One important thing about ARPV is that it helps eliminate some of the ambiguity present in impressions, CTRs, and click-through rates by clearly defining how companies are defining their ARPVs; from there, they can move forward with taking actionable data in order to better evaluate their traffic sources. It’s that simple!

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10 Direct Response Marketing Examples

AdvertiseMint

A/B Testing for Direct Response Want to boost your direct response? A/B testing is the secret sauce of a winning direct response campaign. A/B testing means trying two different versions to see which performs better. You can test anything – headlines, images, offers, ad layouts, email content, etc.

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How to Create Compelling Text Ads on Google (with Examples)

Single Grain

Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. An example of an Ads location extension is provided below in which a link to their Google My Business listing is included in the ad: You can even add the address of your affiliate stores in your ad if they sell your products.