article thumbnail

Q&A with Mintegral: How Western Publishers Can Maximize In-App Revenue in APAC

Digital Turbine

While Mintegral is a global mobile ad platform, it has an in-depth understanding of APAC’s local markets and is designed to help publishers overcome cross-regional challenges and connect audiences through programmatic auctions. If your app garners a lot of regional traffic, look to the best-performing networks to support your goals.

article thumbnail

3 Key Pillars of Ad Ops [VIDEO]

InMobi

Are you dismissing ads correctly? Are you running shadow ads in the background and therefore that will reduce your fill rate because your viewability is going to be down? Do you have project managers that will advocate for ads initiatives with your engineers? Are you finding the best networks?

Ad Ops 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

Whatever the case is, if you want your mobile app to provide a stable, reliable revenue stream, you will need to leverage one of the top mobile ad networks. With the right ad monetization network, making money off of your app or content can be easy and stress-free. Choosing a network, however, is a whole different story.

article thumbnail

An A to Z Guide to App Monetization: How to Monetize Your App

Brid.tv

For instance, if you decide to go for ad-based monetization, you will need to find a reliable mobile ad network. Cons: May put off users who don’t want to see ads Needs an existing user base to be profitable Requires some technical know-how. Cons: Requires more A/B testing More technically demanding.

article thumbnail

20 Best Video Ad Networks for Publishers

Brid.tv

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

article thumbnail

Improving Video Programmatic Health in 2023

Monetize More

Google recently released new data that revealed that improving the programmatic signal coverage correlates directly to increased eCPMS, fill rate, and instream video revenue. A/B test: Google Ad Manager tags can fire a callback event when an impression becomes viewable allowing you to test different layouts and ad placements.

article thumbnail

What Is Ad Refresh? All That a Publisher Needs to Know

Ad Monsters

The ad tech industry is packed with several solutions (such as header bidding , A/B testing, etc.) to help publishers optimize their ad revenue. One such solution is ad refresh, which is considered advantageous by a lot of publishers yet there is some skepticism around using it due to its controversial nature.