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What Are The Benefits of In-Game Advertising?

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Blending and integrating ad content into the games allows for a non-interruptive and seamless gaming experience which can leave users with a positive and long-lasting impression of brands. Build brand awareness — using different mediums means getting a brand message in front of audiences across various channels.

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A quick guide to in-game advertising, the next game changer for marketers

illumin

Having interactive components also leads to both brand recognition and consumer participation. Geo-targeting, real-time ad moderation, and rapid rollout of ad creatives are other benefits of IGAs. minutes per thousand impressions in online advertising. It also helps to drive brand awareness and brand recall for gamers.

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article thumbnail

A quick guide to in-game advertising, the next game changer for marketers

illumin

Having interactive components also leads to both brand recognition and consumer participation. Geo-targeting, real-time ad moderation, and rapid rollout of ad creatives are other benefits of IGAs. minutes per thousand impressions in online advertising. It also helps to drive brand awareness and brand recall for gamers.

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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

Influencer Marketing Hub ) LinkedIn has better brand awareness in the UK than in the U.S. DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Demand Sage ) 69% of marketers state that hyper-targeting is more successful than a broader approach.