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2022 Digital Advertising Predictions

Digital Remedy

CTV/OTT Will Continue To Lead The Digital Ad Space. CTV ad revenue growth will decrease slightly, following the huge spike, however, CTV ad spend will gain share of overall digital ad spending through 2025, passing 10% by 2024. Gen Z and Millennial users will continue to increase through 2025.

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The Convergence of Linear and Digital TV Advertising

Digital Remedy

By 2025, the combined U.S. ad spending on linear and connected TV (CTV) platforms will exceed $93b, from just under $80b this year—all of that growth will come from CTV. Backed by over 20 years of experience in the ad space, Digital Remedy is a leading media partner for advertisers looking to maximize their advertising efforts.

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The Convergence of Linear and Digital TV Advertising

Digital Remedy

By 2025, the combined U.S. ad spending on linear and connected TV (CTV) platforms will exceed $93b, from just under $80b this year—all of that growth will come from CTV. Backed by over 20 years of experience in the ad space, Digital Remedy is a leading media partner for advertisers looking to maximize their advertising efforts.