Lemonads

JANUARY 24, 2022

As affiliate marketing becomes mainstream, and affiliate programs multiply, it is difficult to know where to start. Affiliate marketing is a wonderful way of developing a parallel stream of income from wherever you are, with a laptop and wifi. What is Affiliate Marketing? The key in all this process is affiliate links.

Affiliates 52

Affiliates CPA Conversion Rate Cookies 52

Ad Monsters

JANUARY 26, 2023

Last year, Black Friday saw another big boom — cookie stuffing — marking a sharp increase in fraudulent ad impressions. Confiant found a cookie-stuffing campaign running across multiple programmatic ad platforms around Black Friday. What is Cookie Stuffing? What did that teach us? Partnering with ad platforms.

Cookies 78

Cookies CPL Ad Tech Affiliates 78

Lemonads

AUGUST 8, 2021

This article is specially made for business owners who want to start using affiliate marketing to grow their businesses. Keep reading and by the end of this article, you will know everything you need to create your affiliate marketing program. What is Affiliate Marketing and how does it work? Do you relate to this profile?

Affiliates 52

Affiliates Cookies CPL Conversion 52

Martech

JUNE 29, 2022

In addition to the traditional affiliate relationships with publishers, performance marketing opportunities now include influencers on social media, e-commerce-focused web destinations and creators all across the digital landscape. It’s also worthwhile to monitor your CPA along with lead quality and/or sales volume.

Affiliates 96

Affiliates Marketing CPA ROI 96

Digiday

SEPTEMBER 29, 2022

For one thing, smaller sportsbooks might not be able to sustain those high CPA costs, especially since those fees have to get paid out before the sportsbook earns any revenue off of the new user. Cost-per-acquisition (CPA) model. Below are three pricing models and the pros and cons for each. Revenue share / Lifetime value (LTV) model.

CPA 56

CPA Media Non-Profit Audience 56