Remove 2022 Remove Ad Space Remove Header Bidding Remove Impressions
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What is Header Bidding and How it Works?

Automatad Inc.

Share Tweet Share Necessity is the mother of invention, and ‘Header Bidding’ is one good example. So, when publishers and advertisers were losing revenue, were fed up with big players’ monopolies , and needed more efficiency, transparency, and flexibility in programmatic advertising- header bidding was born.

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How Publishers Can Make More Money With AdTech

Clearcode

In this article, we look at the main ways publishers, app developers and media companies can generate revenue and how AdTech solutions like header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization can help them create new revenue streams and increase revenue.

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Best Gaming Ad Networks [2022]

Monetize More

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! What Are Mobile Game Ad Networks?

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What is vCPM? Time for Publishers to Care About Ad Viewability

Automatad Inc.

Five years ago, publishers earned money from ads just by showing it. Viewable impressions are demanded from the buy side and are being considered for measurement and analytics. vCPM is an advertising metric that stands for Viewable Cost Per Mille or viewable cost per thousand impressions. Use server-side header bidding.

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What is vCPM? Time for Publishers to Care Ad Viewability

Automatad Inc.

Five years ago, publishers earned money from ads just by showing it. Viewable impressions are demanded from the buy side and are being considered for measurement and analytics. vCPM is an advertising metric that stands for Viewable Cost Per Mille or viewable cost per thousand impressions. Use server-side header bidding.

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How much should my website be earning in 2022?

Monetize More

Must Know AdTech Terms: In studying how to maximize ad revenue on a website, you’ll come across some common jargon you need to know: RPM – Revenue per mille or revenue per 1000 visitors, the money a website earns from every thousand visitors. It is the most popular and profitable ad placement on most websites.

article thumbnail

How much should my website be earning in 2022?

Monetize More

Must Know AdTech Terms: In studying how to maximize ad revenue on a website, you’ll come across some common jargon you need to know: RPM – Revenue per mille or revenue per 1000 visitors, the money a website earns from every thousand visitors. It is the most popular and profitable ad placement on most websites.