Single Grain

NOVEMBER 6, 2019

How to Use Google Analytics to Measure Content Marketing ROI. Did you know that just 39% of marketers say they’re “somewhat successful” at tracking the ROI of their content marketing? Begins with ” for any URL that starts with your inputted extension like /blog/2019/. Let’s dive in. Get A Free Consultation. 3) Event Goal.

ROI 96

ROI Marketing Conversion Rate Conversion 96

Single Grain

AUGUST 23, 2019

The best marketers in the world leverage the power of storytelling to improve branding and conversion rates. Well, people remember stories 22x more than facts and figures alone and, thus, storytelling can boost conversion rates by a significant 30%. How a Brand Persona Plays Into Effective ROI. Dive Deeper: .

Marketing 111

Marketing Banner Audience Impressions 111

Single Grain

JUNE 20, 2019

Dive Deeper: The Ultimate Guide to Creating a High-Converting Landing Page in 2019. How to Use Scarcity on Your Landing Page to Skyrocket Conversions. Well, you can build them from scratch, but that can be time consuming and the labor cost can really eat into your ROI. Marketer’s Guide to Landing Page Optimization.

A/B Testing 110

A/B Testing Conversion Rate Conversion Banner 110

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! NOW UPDATED! Product recommendations.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! NOW UPDATED! Product recommendations.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

SEPTEMBER 10, 2019

As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. that’s a pretty good indication that there is an ROI on free value: Consider offering your own valuable content (like an in-depth, downloadable guide) for free or building your own useful tool, like Neil did.

Marketing 112

Marketing A/B Testing SEO Banner 112

Single Grain

JULY 2, 2019

They also tend to have higher conversion rates and higher sales.”: PPC ads around commercial intent keywords can result in good ROI. Affiliate marketing is a type of campaign where you compensate influencers who get sales for you by tracking ROI through custom URLs and unique discount codes. product keywords.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75

Single Grain

AUGUST 27, 2019

This post was updated for 2019 to include more actionable info to get better responses from your cold e-mails. But people who do are still generating incredible results through cold emails. The average email open rate is 20.81%. And emails with personalized subject lines generate 50% higher open rates. NOW WITH MORE!

Banner 103

Banner ROI Conversion Audience 103

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing 145

Marketing SEO Conversion Audience 145