2018 Ad Server Mobile Ads Video Ads 
InMobi
APRIL 30, 2019
If you’re new to the world of mobile ad tech, it’s likely you’ve found yourself at the receiving end of a steady stream of jargon. Some of the most common terms flying around when it comes to video and other creative formats are VAST, VPAID and MRAID. But what do these terms mean and how do these technologies differ?
InMobi
DECEMBER 13, 2018
Even though it seems at times like everyone from the world’s biggest ad platforms down to tiny ad networks was talking about in-app header bidding in 2018, actual adoption of unified auctions among mobile publishers, app developers and their programmatic demand sources was low. But, expect all that to change in 2019.
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Clearcode
APRIL 26, 2022
For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. So here are the main topics I’ll be covering in this video. that acquired the ad exchange RightMedia.
InMobi
OCTOBER 9, 2018
An ad network connects advertisers and their partners with publishers and their partners, ensuring that lots of brands can reach their target audience across lots of apps, and that apps have lots of advertisers clamoring to reach their users. What happens to make sure the right mobile ads appears at the right time and for the right person?
InMobi
APRIL 12, 2019
While certain formats like banner ads and display ads are both among the easiest to insert into an in-app experience and among the most popular among advertisers, they also have some of the lowest per-impression costs. This means less potential revenue per ad placed. 7) How Do You Integrate With their Ad Servers?
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