MediaFuse
JUNE 6, 2019
A report created by eMarketer shows that in 2015 in the US only mobile programmatic ad spending equaled to $10.68 In 2015 $17.5 There will be greater flexibility and transparency, and the cost will be based on either CPM, CPC or CPA. GDPR and ePrivacy. By the end of 2018, the total was $30.09 Digital out of Home.
Monetize More
OCTOBER 18, 2022
You can also get access to unique ad formats including mobile VPAID , vertical video, and ad pods which can result in much higher CPMs for publishers. Viewdeos is a digital video advertising platform that has banded together 300+ publishers globally since 2015. Learn more here.
Digiday
JUNE 8, 2022
Panorama ID results vs cookies include: 9.43X lift in CTR / 107% more viewable impressions 3X cheaper than cookies / 2X scaled delivery 8X CPM for publisher, lift in overall yield / 2X previously unaddressable inventory 31% impression lift in all browsers / 2.5X However, they still require consent under the EU’s GDPR.
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