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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. On overall ad spending for interstitial is high. According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. Pros of Interstitial Ads. High conversions.

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Key Learnings and Takeaways from Snapchat’s Growth Journey…

Martech Series

In September 2014, Brown reached a settlement with the two co-founders for a sum of $157 million, and he was given official co-founder status for Snapchat. In December 2014, The reach of Snapchat extended to the financial realm with Community Geofilters. Poke earned lukewarm reviews and was abruptly discontinued in 2014. “I

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Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

What’s more, the agency’s efforts managed to increase CBS’s conversion rate from paid search by almost 58%. We monitored every aspect of the campaign, from daily spend to ROI, and were ruthless in replacing underperforming ads and expanding the winning ads. Read the full case study here.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

They've been in business since 2014 and established themselves as a leading AdWords and PPC marketing company that has helped companies such as Amazon, Salesforce and Intuit scale their revenue. Key Services: Understanding business goals and objectives, then mapping out the best digital customer strategy and ad platforms. Cook Islands.

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7 Smart Reasons to Include User-Generated Content (UGC) in Your Marketing Strategy

Single Grain

The reason this is so effective is because people have been naturally drawn to stories since the dawn of humankind: Since people remember stories 22X more than facts and figures, storytelling in your content can boost conversion rates. The Case Study. You don’t have to hire an expensive agency or freelancer for this type of work.

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31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

While it may not originally have been designed to be a marketing strategy, it has certainly generated a lot of brand awareness from publications like Fox, LA Daily News , and the New York Post. It has an overall conversion rate of about 14.7%. pic.twitter.com/nqImcE5WJP. Anheuser-Busch (@AnheuserBusch) March 22, 2020.

Marketing 141