Remove 2014 Remove Audience Remove Native Advertising Remove Rich Media
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Mobile Brings it Home for the Holidays

InMobi

Whether you are in apparel or consumer electronics, if you are interested in influencing shoppers’ online or in-store behavior during the 2014 holiday season you are probably considering mobile as part of the solution. Major advances in targeting, creative, and attribution have put mobile advertising on top this holiday season.

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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. Can offer animated and interactive rich media content. Rewarded video ads don’t help with the Lifetime Value for the advertising party. For example, native advertising on Facebook Ads, Twitter Ads, or Instagram Ads.