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Media Briefing: How the digital media industry spent the summer

Digiday

. “We know that dot-com is really where a lot of [commerce] action happens, but [we’re] thinking about how do we use the platforms as another marketing tool that’s helping drive [conversions]? This conversation has been edited and condensed. listeners — will focus on disinformation leading up to the U.S.

Media 67
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7 underutilized ways to drive traffic to your brand

NewProgrammatic

The percentage of US users using an adblocker grew by 72% since 2014. Also, a recent study from HubSpot revealed that the omnipresent pop-up ads are actually the most hated ad format. Pre or mid-roll video ads were a close second with 100% of consumers skipping such ads whenever possible.

SEO 52
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Digiday+ Research: How the top ad-supported streaming services stack up on ad spending and more

Digiday

It would be in a scene and we have AI working to ensure it’s a relevant scene — the emotional intelligence and the conversations among the talent — to make sure it’s the right scene to introduce a product.” It’s product integration, but with the ability to get it to scale versus one and done,” she added.

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Digiday+ Research: A guide to the top 10 ID alternatives for publishers

Digiday

NonID does not use third-party cookie data, but it can connect with other IDs which may use third-party cookie data in LiveIntent’s ad exchange. a legacy data analytics, and software service company founded in 1969, acquired LiveRamp in 2014. It supports currency conversion, GDPR, common ID systems, and multiple ad servers.”