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7 underutilized ways to drive traffic to your brand

NewProgrammatic

The percentage of US users using an adblocker grew by 72% since 2014. Also, a recent study from HubSpot revealed that the omnipresent pop-up ads are actually the most hated ad format. Pre or mid-roll video ads were a close second with 100% of consumers skipping such ads whenever possible.

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Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

One, Ten, One-Hundred : A documentary (that won a Webby award), where Wistia challenges a video production agency to make three ads with different budgets, exploring the connection between money and creativity. In 2014, the company leveraged a pop culture phenomenon with a slick branded video. Instagram Ads. The result?

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