InMobi

JANUARY 3, 2013

The latter is highly targeted, results in a higher percentage of conversions, far more cost effective and hence offers higher return on investment. What all this tells us is that we are now poised to witness another change in the scenario with the emergence of mobile advertising as a significant channel for marketing activities.

Rich Media 40

Rich Media Mobile Search Retail Mobile Ads 40

Single Grain

FEBRUARY 19, 2020

Search engine optimization has gone through many transformations over the years, from the simple optimization of landing pages on a desktop computer to the more complex process of creating engaging content that meets its target users on various platforms and devices. Mobile accounts for 52.6% Big Data Keeps Getting Bigger.

Machine Learning 142

Machine Learning SEO Mobile Search Click Through Rate 142

Automatad Inc.

JUNE 21, 2023

conversion rate boost for every 100ms reduction in LCP. BERT (2019): Understanding Language Better Google’s BERT (Bidirectional Encoder Representations from Transformers) update was a significant leap in how the search engine understood the context and relationship between words in search queries.

SEO 52

SEO Machine Learning Impressions Mobile Search 52