Remove 2011 Remove Agency Remove Click Through Rate Remove SEO
article thumbnail

The Google anti-trust trial: A deep dive into the details

Martech

The reporter X post said: “I didn’t get great notes on this, but I think the reason had something to do with not wanting people to think that SEO could be used to manipulate search results.” He claimed that in return for default status, phone service providers and manufacturers were guaranteed a portion of ad click revenue.

article thumbnail

The Best Way to Track Your Keyword Rankings in 2020

Single Grain

Executing a strong keyword strategy and optimizing your content (SEO) is key to succeeding in the competitive Google rankings of 2020. Long-tail keyword searches have a click-through rate 3-5% higher than generic searches. Long-tail keyword searches have a click-through rate 3-5% higher than generic searches.

SEO 52