VideoWeek

DECEMBER 6, 2024

billion loan to help finance any moves it might wish to make next year relating to German TV business ProSiebenSat.1, Restrictions on pharmaceutical ads look likely, says Madison and Wall’s CEO, CFA and principal Brian Wieser. And this would hit TV particularly hard, since pharmaceutical companies invest heavily in TV.

Advertising 52

Advertising Retail Pharmaceuticals Media 52

Single Grain

AUGUST 27, 2020

It’s important to note that youTube sponsorships are not YouTube ads ; they are separate deals that are negotiated with the content creators. A sponsorship can mean different things to different channels: It may reference a short video ad that runs at the beginning, end or middle of the video.

Marketing 94

Marketing Audience Pop-Up Pharmaceuticals 94

VideoWeek

DECEMBER 13, 2024

Measurement Firm Happydemics Raises 13 Million in Series B Funding Happydemics, a Paris-based ad tech firm, announced it has raised 13 million in a Series B funding round, led by Wille Finance and Adelie Capital. Buitekant joined DMG Media in 2013, following a two-year stint at video ad tech business Smartclip.

Ad Tech 52

Ad Tech Media Brand Lift Audience 52