February, 2021

Remove key-players-in-programmatic-buying
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Who Are The Key Players in Programmatic Buying?

InMobi

As real time bidding (RTB) and programmatic advertising become more popular than ever before with digital marketing professionals of all stripes for buying and selling, it helps to understand the key players in programmatic buying. DMPs are therefore an important link between advertisers and DSPs.

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Real-Time Bidding (RTB): The Complete Guide 2021

Lemonads

At lemonads, we stay updated with the latest developments in the affiliate world to deliver the best results for our publishers and advertisers, so we are familiar with RTB and what this type of tech can do for the different players in the industry. Thanks to the RTB platform, this process is performed in a fraction of a second.