The Ad Tech Blog

FEBRUARY 17, 2024

With the California Privacy Rights Act ( CPRA ) coming into full swing, tech startups, especially those navigating the intricate world of data privacy, might find themselves at a crossroads. This guide aims to de-mystify the CPRA, providing a practical roadmap to compliance packed with actionable insights. Understanding CPRA The CPRA sets the stage for a new era of data privacy, extending the rights of California residents and placing tighter controls on businesses processing personal data.

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Seth Godin

FEBRUARY 17, 2024

Systemic and existential problems dance their way through three circles: If it’s not solvable, we’ll pretend it’s not a problem. If the cultural cost of solving the problem is too high, we’ll pretend there’s no solution. People don’t spend a lot of time planning for death because there’s no solution to it and the social costs of bringing it up are scary.

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The Ad Tech Blog

FEBRUARY 17, 2024

CPRA compliance boosts a tech startup’s reputation by showcasing a commitment to data privacy and security. This commitment tells customers that the startup values their privacy and is serious about protecting their personal information. Consequently, this trust can translate into customer loyalty and attract more business, as consumers are increasingly concerned about how their data is handled.

Marketing 100

Marketing 100

AdvertiseMint

FEBRUARY 17, 2024

Are you interested in scaling Facebook ads? Many entrepreneurs and marketers use Facebook ads as a crucial digital marketing strategy. However, the real magic lies in scaling campaigns effectively to maximize reach and ROI. This blog post will discuss the meaning of Facebook ad scaling, how to do it, and why you should. What Does Scaling Facebook Ads Mean?

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Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

MarTech

AdvertiseMint

FEBRUARY 17, 2024

Are you wondering if Facebook advertising should be in your marketing strategy? Facebook is a goldmine for businesses seeking to boost their visibility and engagement, thanks to its vast audience of over 3 billion monthly active users. This platform provides targeted advertising options that allow you to reach your specific audience based on interests, behaviors, and demographics.

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