Sat.May 17, 2025

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Zales and Anomaly Court Stylish Zillennials with Bling-Filled Ads

AdPulp

Zales* has launched a new campaign developed in partnership with Anomaly in New York. The jewelry for sale at Zales today is featured prominently in the advertising. The campaign is not high concept, but it is fashionable, dramatic, and it’s also clearly advertising (where product and story are neatly intertwined). The line Own It punctuates […] The post Zales and Anomaly Court Stylish Zillennials with Bling-Filled Ads appeared first on Adpulp.

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Getting to next

Seth Godin

There’s a difference between ‘rich’ and ‘richer’ And ‘fit’ and ‘fitter’ The problem with a pre-amp that goes all the way to 11 isn’t that it’s louder. The problem is that very soon, the person who bought one of these will want one that goes to 12. Living in the liminal space is unstable.

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