Seth Godin

JUNE 10, 2023

There are two approaches: Broaden your offerings, make them easier, cheaper and more available. Dumb them down and race to the bottom. Or… Focus on the customers who care enough about your idiosyncratic and particular offerings that they’ll not only happily walk away from the lesser alternatives, but they’ll tell the others.

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AdPushup

JUNE 10, 2023

Learn what invalid traffic is and discover effective strategies to reduce it. Implement fraud detection systems, filters, and verification methods to combat fraudulent activity and safeguard the integrity of your website and advertising campaigns. In the realm of digital advertising and marketing, one persistent threat looms large: invalid traffic. Invalid traffic refers to the influx [.

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Advertising Marketing 52

Seth Godin

JUNE 10, 2023

What do we say when a customer or colleague says, “thank you”? For a long time, it was “you’re welcome.” This indicates that you put in some effort and you’re willing to do it again on request. Recently “no problem” has become more common. This implies that the effort could have been a huge hassle, but this time, it was okay.

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AdPushup

JUNE 10, 2023

Supercharge your Google AdSense revenue with expert strategies and proven techniques to maximize your earnings. Here’s all you need to know. For many publishers, Google Adsense is a go-to source for monetizing content and earning money. However, simply implementing AdSense on your website is not sufficient to maximize your Google AdSense revenue.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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