Remove CPA Remove GDPR Remove Mobile Search Remove Retail
article thumbnail

187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Statista ) The retail industry invests the most money in digital advertising. Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. Statista ) Search advertising generates the majority of both mobile and desktop revenue. LitCommerce ) CPA on search is $48.96, and $75.51

article thumbnail

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

The updates to the GDPR (General Data Protection Regulations) and stricter filters have dented the potency of email marketing. The GDPR changes lit the touchpaper for a global revolution on data privacy, with California set to roll out the California Consumer Privacy Act (CCPA) on January 1, 2020. of mobile searches and 34.4%

Marketing 145