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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

increase in conversions, a 50 percent reduction in cost per install (CPI) and a 25 percent reduction in the cost of driving a high-quality user listing within the app. There are several ways in which you can market your business using mobile advertising. Google is the main player when it comes to mobile display ads.