MNTN

JANUARY 13, 2023

The first step to any advertising campaign is to know what you’re trying to communicate with your target audience. This form of smart advertising is great for creating retargeting ads and highly personalized ads. SEO and SEM. Cost per Acquisition (CPA). Decide on Your Campaign Message. A holiday sale?

Advertising 52

Advertising CPA Marketing Brand Awareness 52

Single Grain

MARCH 28, 2023

You need to have a reliable understanding of who would want to buy your product in order to effectively communicate how it is useful to them. You need to keep your finger on the pulse with the cost per acquisition (CPA) associated with PPC and see how it measures up with your CLV.

ROI 52

ROI Retargeting A/B Testing Native Advertising 52

Single Grain

MAY 10, 2022

Google is well known for constantly changing its search algorithm (ask any of our SEO experts and they will gladly share their blues with you ??). That means following project management best practices, coordinating tasks between team members, communicating with the client (i.e., 6 Ways Google Ads Can Boost Your SEO Results.

Agency 52

Agency A/B Testing Retargeting CPA 52

Single Grain

APRIL 25, 2023

Related Content: Overlooked SEO: Optimizing Images and Video for Search Increase Brand Awareness Google Discovery Ads are displayed on prime Google properties that are accessed by millions of users; a single discovery campaign gives you the ability to reach up to 3 billion users a month. Build trust.

CPA 52

CPA Machine Learning Audience Conversion 52

Single Grain

APRIL 24, 2023

Their SEO and PPC campaigns optimized broad keywords, and the traffic from those keywords wasn’t converting. This resulted from switching ThinSlim Foods to a target CPA conversion mode, where they had more control over increasing or decreasing bids. First, they targeted countries whose traffic had no value. But something was missing….

CPL 52

CPL Conversion Rate Food Conversion 52

Single Grain

APRIL 25, 2022

But getting to the top of the search engine results pages with SEO alone can take more time than you'd like. PPC marketing lets you generate immediate leads, which is otherwise challenging via SEO or email marketing. How often can you communicate with them? What are the modes of communication? How do they select the KPIs?

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

AUGUST 18, 2023

Optimizing Your Website for Search Engines Since 53% of website traffic comes from organic search engine results , it’s still integral to optimize your website for SEO: Remember to: Always perform on-page tactics, such as using keywords in page titles, URL slugs, and headings. SEO ROI also varies by industry. Here’s a snapshot of each.

ROI 98

ROI Marketing SEO CPA 98