Remove Click Through Rate Remove Education Remove Retargeting Remove Search Advertising
article thumbnail

8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

The lock-screen ads received an average display click-through rate of 8% for their display ad campaign, which was significantly higher than the industry average of 0.47%. These ads were designed to pique the interest of potential customers and educate them about HR-related topics.

article thumbnail

Top 10 Best Ad Management Platforms for e-Commerce in 2022

Ad Wisey

Google Ads is the undoubted leader of online advertising platforms. You may show sponsored search advertising on Google search engine results pages using Google Ads, previously known as Google Adwords. Microsoft advertising lets you import and customize so you don’t have to make everything from scratch once again.

article thumbnail

How to Choose a Digital Marketing Agency That Delivers Results

Single Grain

Audience Demographics : Knowing the specifics of your target audience — age, gender, location, income, education, etc. — Here’s a quick overview of what types of PPC advertising the right digital marketing agency will offer: Search Advertising: This is the most common form of PPC advertising.

Agency 98