Single Grain

JULY 31, 2023

Now, more than ever, local businesses need effective strategies to reach their target audience and maximize their return on investment – like local PPC. Local PPC advertising offers businesses an unparalleled opportunity to target specific audiences, boost brand awareness and optimize conversions like never before.

Conversion 52

Conversion Geo targeting Click Through Rate A/B Testing 52

Martech

MARCH 10, 2022

Implement funnel-based personalization through funnel/DRIP system. Evaluate the impact on traffic to points of conversation (such as the “Contact Us” button or a “zero-touch” contact form) and re-target accounts that don’t convert. Meet pipeline objectives and key results (OKRs) for ABM campaigns.

Marketing 111

Marketing Brand Awareness Click Through Rate Audience 111

MNTN

FEBRUARY 13, 2025

B2B performance marketing is a data-driven strategy that focuses on measurable outcomes, ensuring that every marketing effort is tied to key business goals like lead generation, conversions, and revenue growth. Optimization : Use insights gained from analytics to continuously refine and improve campaigns for better performance.

Marketing 59

Marketing ROI Brand Awareness Conversion Rate 59

Single Grain

APRIL 18, 2025

This is why LinkedIn has emerged as the premier platform for ABM execution; its professional focus and robust targeting capabilities are cost-effective and improve many ABM metrics, such as engagement and click-through rates. Coordinated human follow-up converted digital engagement to conversations.

ROI 52

ROI Manufacturing Conversion Click Through Rate 52