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What Is Marketing Attribution and How Does It Work?

MNTN

Well, in marketing, it’s most certainly not! As a marketer, operating in the dark is a proven recipe for wasted budgets and unfulfilled potential. The more you know about the performance of your go-to actions on different marketing channels, the better you can refine your strategies and allocate your resources.

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11 Native Advertising Trends that You Can’t Ignore

Single Grain

Out of all the paid media strategies in the digital marketing industry, native advertising is becoming one of the most popular. Drive Company Growth Since native ads look like organic content, users have a stronger chance of remembering and interacting with these ads, enhancing brand awareness.