Remove Brand Awareness Remove Click Through Rate Remove Display Advertising Remove Social Advertising
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Advertising Trends 2017 – A look at what’s hot in the new year

Banner Flow

It has nothing to do with the ‘dark web’, or anything close, but has everything to do with brands trying to contact their audience in a more personal and direct way. Dark social refers to sharing links and content where the click through rate and success can’t be measured by traditional web analytics tools.