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Tactics for Mobile App Developers to Boost Brand Revenue

PubMatic

That means improving on brand safety, as well as finding opportunities to help brands achieve such key metrics as click-through rate, video completion rate, and viewability. Embrace More Video Game and utility publishers may already be applying banner ads as part of their strategy to attract brands.

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Why Is Ad Refreshing Vital for Digital Publishers?

YieldBird

Monitoring and optimization: Publishers closely monitor the performance of the refreshed ads, analyzing metrics such as click-through rates, viewability, and conversions. This results in higher click-through rates, conversions, and better monetization outcomes.

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Why Is Ad Refreshing Vital for Digital Publishers?

YieldBird

Monitoring and optimization: Publishers closely monitor the performance of the refreshed ads, analyzing metrics such as click-through rates, viewability, and conversions. This results in higher click-through rates, conversions, and better monetization outcomes.

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A Guide on Video Ad Monetization to Increase Ad Revenue

Automatad Inc.

Nonlinear video ads are ads that run concurrently with the video content, usually in the form of overlays or banners that appear on top of the video player. There are three main formats of out-stream ads: in-page, in-banner, and in-text. In-banner out-stream ads are video players within the standard display ad units.

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Top 10 Interstitial Ad Networks for Publishers [2022]

Monetize More

Along with interstitial ad formats, AdMob supports video ads, native ads, banner, and rewarded ads as well. A range of ad formats is supported by InMobi, including interstitial ads, banners, rewarded videos, and native ads. 100% fill rate guarantee for publishers’ mobile inventory. billion unique devices globally.

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Global Opportunities for Manga and Content Publishers: Q&A with Mintegral

Digital Turbine

In Japanese manga apps, Mintegral has found that interactive videos and banners (especially MREC) demonstrate high click-through rates and monetization effectiveness. When choosing ad formats, Mintegral recommends developers to opt for the “Banner + Interactive Video” combination.

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Best Gaming Ad Networks [2023]

Monetize More

AdMob is especially attractive to game developers because of its versatile and effective ad formats, which are much more flexible than other static banner ads or pre-roll video ads. Click here to find out how you can sign up for Google AdMob with MonetizeMore. They have a 100% fill rate in the UK and offer excellent CPM’s.