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Are you Ramadan Rush Ready?

InMobi

Ramadan ushers in a period of joy and celebration emphasised by the spirit of giving. This month also marks one of the busiest shopping periods of the year, resulting in a phenomenon commonly referred to as Ramadan Rush. How can marketers make the most of the Ramadan Rush in the mobile-first economy of Indonesia?

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Event Diary | Building Resilient Brands Summit: Getting Ramadan Rush Ready with Mobile

InMobi

This change is evidently seen during Indonesia's most celebrated festival – Ramadan. With this in mind, what does this year's Ramadan hold in store for Indonesians? Ramadan in the New Normal Narayan kicked-off the session with the summit's purpose.