Single Grain

MAY 31, 2025

Google’s recently launched “AI Max” for Search campaigns exemplifies this dynamic. According to Google , advertisers using AI Max achieved a 14% increase in conversions or conversion value at similar cost-per-acquisition (CPA) or return on ad spend (ROAS). Are Paid Ads Less Valuable With AI Search?

Click Through Rate 52

Click Through Rate Conversion Real Estate Search Advertising 52

Basis

FEBRUARY 28, 2025

THE CONTEXT: With the rise of shoppable mediaas evident by consumer adoption , the additions of shoppable features on Pinterest and TikTok , and agency pros beliefs that shoppable video and AR/VR are the next frontierits no surprise that Google wants in the game. To respond to an evolution of [consumer] attention.

Social Advertising 92

Social Advertising Advertising Conversion Media 92

Single Grain

APRIL 29, 2025

Search Advertising Alternatives to Google Now that you know the benefits of spending your ad dollars elsewhere, which search platforms should you prioritize? The platform offers an average CPC of $1.54 , a conversion rate of 2.94%, a CTR of 2.83%, and a CPA of $41.44about 30% lower than Google’s.

Media 52

Media ROI CPC CPA 52

Single Grain

AUGUST 24, 2022

This means that it’s becoming a challenge to find a reputable advertising agency that has the experience and talent to help you create and launch a successful advertising strategy. TABLE OF CONTENTS: ↓ What Is an Advertising Agency? The Benefits of Using an Advertising Agency.

Agency 59

Agency Advertising SEO Retargeting 59

Single Grain

APRIL 25, 2022

With so many PPC agencies claiming to be the best, finding an experienced, reputable, results-driven one for your business is always challenging. In this guide, I will not only provide a curated list of the top ten choices, but I will help you select the best paid search marketing agency for your business. Let's begin.

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

JUNE 13, 2023

Work With Us Global Advertising Revenue: PPC and Social Media Ad Stats Here are the internet ad revenue statistics to help you plan your digital marketing strategy: PPC Advertising Revenue Statistics In 2023, ad spending in the digital advertising market is expected to reach $118.20 billion dollars from search advertising.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

AUGUST 18, 2023

Finding the right digital marketing agency isn’t easy. But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. The company desired to build user demand with a social and search advertising strategy. and 91.2%, respectively.

ROI 98

ROI Marketing SEO CPA 98