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Webinar Recap: What to Do About Apple's ATT and IDFA Deprecation

InMobi

On May 4, InMobi hosted an eMarketer webinar titled " It’s Here—What to Do About Apple’s ATT and IDFA Deprecation.” their latest mobile operating system version, and their new AppTrackingTransparency (ATT) framework. And do you specific projections for how it will change with ATT? A1: Prior to iOS 14.5,

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6 Alternatives to Third-Party Cookies and Mobile IDs in AdTech

Clearcode

Ever since Google Chrome announced in January 2020 that it’ll be shutting off support for third-party cookies in the next few years, companies operating in the programmatic advertising industry have been scrambling to find reliable and effective alternatives to continue operating.

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