What Disney’s NFL, WWE deals mean for the future of streaming ads
Marketing Dive
AUGUST 7, 2025
Its a pretty big percentage down, but their upfront is still a massive show room fully packed with TV buyers and cross-device buyers,” said Kenneth Suh, chief strategy officer at ad-tech platform Nexxen. But they definitely understand where they need to invest on the streaming side.” By Chris Kelly • Dec. © 2025 TechTarget, Inc.
Let's personalize your content