Media Briefing: Publishers are feeling the pressure from advertisers to deliver more, faster
Digiday
SEPTEMBER 15, 2022
Developing first-party data to prepare for the post-cookie era. Despite Google continuing to push back the deprecation of the third-party cookie, many publishers are developing their own first-party data suites to prepare for the inevitable. Learn more about this third-party cookie-alternative here. Numbers to know.
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