Digital Remedy

JANUARY 31, 2022

Digital audio has become an influential part of the modern marketing mix—allowing advertisers to reinforce their brand’s personality and connect with valuable audiences when they’re not in front of the big screen. Podcast ad spend is expected to exceed $1.71b this year, increasing to $2.15b in 2023, 3 and will reach $2.71b by 2025.

Advertising 52

Advertising Click Through Rate Audience Ad Space 52

AdvertiseMint

JANUARY 24, 2024

Plus, you can manage your digital ad space easily and quickly with programmatic platforms. Increased Efficiency You want to get your ads out there fast and make the most of every dollar. They use smart computer programs to buy ad space automatically. No more waiting around or guessing where to put your ads.

Advertising 52

Advertising Ad Exchange Pop-Up Demand Side Platform 52

Single Grain

JULY 20, 2021

SSP (Supply-Side Platform) is a media-selling platform designed to help publishers manage their advertising inventory (and advertising on their sites altogether – position of the ad, allowed sizes, formats, resolutions, price, etc). How Big Is the Programmatic Market Today? We are online for about as long as we spend sleeping.

Advertising 98

Advertising Demand Side Platform Impressions Retargeting 98

Monetize More

DECEMBER 28, 2022

With cookies soon to become unsupported, contextual retargeting will help publishers focus on relevant ads only. Publishers’ Perspectives: For publishers, this is currently the most popular form of personalized ads since you can target a user with ads based on past interest or behavior.

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Ad Server Demand Side Platform Retargeting Ad Tech 52