A Guide on Video Ad Monetization to Increase Ad Revenue
Automatad Inc.
OCTOBER 26, 2023
Pricing metrics Here are the pricing metrics you need to keep a close eye on to boost your video ad revenue: eCPM / CPM (Effective Cost Per Mille/ Cost Per Mille): It’s like your scoreboard, showing you how much you’re earning for every 1,000 ad views. Fill rate: Another metric to consider is fill rate.
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