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RTX Platform: Reviewing One of the Top Ad Networks for Affiliates of All Levels

Lemonads

However, platform owners, media buyers, and affiliates are revolutionizing the way companies promote their products and networks deserve part of the praise. There are hundreds of different ad networks to choose from and more platforms seem to emerge daily.

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What These Disney Marketing Strategies Can Teach Marketers

Single Grain

In this blog post, we will “show you the world” of Disney Plus’s latest monetization tactics and explore the techniques, campaigns and innovations they’ve installed to stay up to pace with modern tactics and strategy in a highly competitive streaming space. Let’s explore the key elements that makeup Disney’s marketing strategy.

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How Publishers Can Make More Money With AdTech

Clearcode

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.