Ad network, CPM, Entertainment and Mobile Search

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Ad network

CPM

Entertainment

Mobile Search

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

JANUARY 1, 2020

Mobile ads are more cost-effective: Opera Software found that the average cost for mobile ads for an iPhone, which has the highest average cost per thousand impressions (CPM), is still less than the CPM for web ads on a desktop. Google is the main player when it comes to mobile display ads.

Mobile Ads

Mobile Ads Click Through Rate CPM Real Estate

Modern Programmatic Monetization Strategies

Adtelligent

OCTOBER 6, 2021

You can make sure that your ad space is sold at the maximum possible price. Having access to ad exchanges and ad networks can bring more partners, create more competition, and thus increase rates. Ad exchanges usually connect sellers and buyers via supply-side platforms (SSPs) and demand-side platforms (DSPs).

Header Bidding

Header Bidding Ad Exchange Ad Inventory Demand Side Platform

AdTech Trends

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Modern Programmatic Monetization Strategies

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