55. Ari Paparo – influencing DoubleClick, Beeswax and more
Paleo AdTech
DECEMBER 10, 2023
What followed was “a masterful management job,” led by new CEO David Rosenblatt , who pared down a “sprawling” product portfolio, divesting non-ad related businesses like email and search; reorganized the engineering team along agile lines; and energized a spiritually depleted post-crash culture.
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